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This is a web analysis service. It allows the user to measure advertising return on investment (ROI) and track user behavior. Data collected: anonymized IP address, date and time of visit, usage data, click path, app updates, browser information, device information, JavaScript support, pages visited, referrer URL, location information, purchase activity, widget interactions.
Google Analytics Tracking
Processing company:Google Ireland Limited
Terms of use: LinkThis is an advertising service. This service can be used to display personalized or non-personalized advertising to users. With Google Ads Conversion Tracking, we can measure our advertising success in the Google advertising network. We place advertisements in the Google advertising network so that our offers can be found more easily. We try to optimize our advertising as much as possible. Also to keep advertising costs as low as possible. This is reflected in our prices.
This is a tag management system. The Google Tag Manager allows tags to be integrated centrally via a user interface. Tags are small sections of code that can track activities. Script codes from other tools are integrated via the Google Tag Manager. The Tag Manager makes it possible to control when a specific tag is triggered.
Usage of Google functionalities
Processing company:Google Ireland Limited
Terms of use: LinkDies ist ein Webanalysedienst.
Erhobene Daten: anonymisierte IP Adresse, Datum und Uhrzeit des Besuchs, Nutzungsdaten, Klickpfad, App-Aktualisierungen, Browser Informationen, Geräte-Informationen, JavaScript-Support, Besuchte Seiten, Referrer URL, Standort-Informationen, Kaufaktivität, Widget-Interaktionen
Analyse
Processing company:Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
Terms of use: LinkDies ist ein Tag-Management-System zum Verwalten von JavaScript- und HTML-Tags, die für die Implementierung von Tracking- und Analysetools verwendet werden.
Erhobene Daten: Aggregierte Daten zum Auslösen von Tags
Analyse
Processing company:Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
Terms of use: LinkMit dem Google Ads Conversion Tracking können wir unseren Werbeerfolg im Google Werbenetzwerk messen. Wir schalten Werbung im Google Werbenetzwerk, damit unsere Angebote besser gefunden werden. Wir versuchen dabei Werbung so optimal wie möglich zu gestalten. Auch um Werbekosten so gering wie möglich zu halten. Dies spiegelt sich in unseren Preisen wieder ;)
Erhobene Daten: zufallsgenerierte USER-ID
Marketing
Processing company:Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
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Too bad, now we have to go back to the glass ball or read in the coffee grounds to understand our visitors ...
Why do we have to do that? Quite simply, you have forbidden us to watch Your steps on our site with Google Analytics. That sounds dramatically to You, we know. But look at it: we do not even know who YOU are, we just see that SOMEONE looks at our pages, how he/she does that, how long this SOMEONE lingers on the respective pages, etc. We do not know who You are, whether You are male or female, how old You are, how Your weight is - no idea. Nor do we pass this data on to Google, we don not have them not at all! Nevertheless, this data of SOMEONE will provide us with valuable information about our site, we want You to like everything here, that You feel good and - of course - buy our products ...
So we can see where there are problems. If many visitors leave our site during the purchase process while choosing the payment method, we know that something is wrong and can improve it. Sounds good, right? Thats good for You and good for us. So it´s a win-win situation. So let us accompany You on Your way through our store. Deal?
Great, you got it! Now we can work better on our offer again!